How we collect, use and protect your information

1. Information We Collect

We collect information you provide directly to us when you place an order, create an account, or contact our team. This includes:

• Contact details — name, email address, and phone number
• Billing and shipping addresses, where required to fulfil your order
• Order details — products, categories, sizes, and quantities you select
• Payment details, processed securely through our third-party payment providers
• Technical data such as IP address, browser type, and pages visited, collected automatically when you use our website

2. How We Use Information

We use the information we collect to:

• Process and fulfil your orders across all categories — shoes, accessories, watches, dresses, bags, jewellery, and other lifestyle products
• Communicate with you about order status, delivery, or support requests
• Arrange shipping and manage returns or exchanges
• Improve our products, website, and customer service
• Send updates about new arrivals, products, or offers, where you have agreed to receive them
• Meet our legal, tax, and accounting obligations

3. Sharing With Third Parties

PURCHASUM does not sell personal information to third parties. We share information only where necessary to run our business and fulfil your order, including with:

• Courier and delivery partners, to deliver your orders across Gulf countries, the UAE, Europe, and other international destinations
• Payment processors, to complete transactions securely
• Suppliers and warehouse partners involved in fulfilling your order
• Government or legal authorities, where required by applicable law

4. Cookies & Tracking

Our website uses cookies and similar technologies to remember your preferences, understand how visitors use the site, and improve navigation. Cookies we use fall into three categories: essential (required for the site to function), analytics (to understand traffic and usage), and preference (to remember settings like language or region). You can disable cookies through your browser settings at any time, though some site features may not work as intended without them.

5. Data Security

We apply reasonable technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or loss. Payment information is handled directly by our payment processors and is never stored in full on our own servers. While we work to protect your data, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain order, account, and communication records for as long as necessary to fulfil the purposes described in this policy, or as required by tax, accounting, and other legal obligations. Once no longer needed, data is securely deleted or anonymized.

7. Your Rights

Depending on your location, you may have the right to:

• Request access to the personal data we hold about you
• Ask us to correct inaccurate or incomplete information
• Request deletion of your data, subject to legal record-keeping requirements
• Opt out of marketing communications at any time using the unsubscribe link in our emails
• Request a copy of your data in a portable format

To exercise any of these rights, contact us using the details at the bottom of this page.

8. Children’s Privacy

Our services are intended for adult customers. We do not knowingly collect personal information from children under 13. If we become aware that a child has provided us with personal data, we will take steps to delete it.

9. Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. Material changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.

10. Contact Us

If you have questions about this privacy policy or how your information is handled, reach out to our team — we’re happy to help.